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Use cases

Everything you can
automate on Instagram and Facebook

Every automation Reachlee runs, one page each — what it does, how to set it up, and what it costs. All built on Meta's official API, so your account stays safe.

Updated September 2026 · Human-verified
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What counts as a use case

Each page below covers one specific automation: the trigger (a comment, a story reply, a DM keyword), the action (a DM, a link, a lead-capture question), and the outcome you can measure. Most Instagram automations work on the free plan, and Pro features are marked. The Instagram ones need no Facebook Page; the Facebook ones run on your Page and start on Pro. None need code or a per-contact subscription.

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Core DM automations

Comment to DMSend a DM the moment someone comments a keyword on your post or Reel.Auto-DM Reels commentsThey comment a keyword on your Reel, your link lands in their inbox in seconds.Story reply automationAuto-DM everyone who reacts or replies to your story — perfect for launches and polls.DM keyword auto-replyWhen someone DMs a keyword, reply instantly with your answer, link, or pricing.Instagram auto replyAutomatic replies to comments, DMs, and stories — the official, Meta-approved way.Ice breakersTappable questions that answer themselves — pre-answer price, shipping, and booking DMs.
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Facebook Pages & Messenger

Reachlee for Facebook PagesEverything Reachlee automates on your Page, and what runs on Instagram vs Facebook.Facebook comment-to-MessengerA keyword comment on your Page post gets a public reply and a private Messenger message.Messenger keyword auto-replyAnswer the questions your Page gets most, in Messenger, in seconds.Facebook Messenger lead captureCollect emails and phone numbers inside the conversation, with Sheets on Business.
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Lead capture & data

Instagram lead captureCollect email leads directly inside DMs — no landing page, no form, no friction.Phone number captureAsk for a phone number in a DM and capture it automatically — WhatsApp-ready leads.Leads to Google SheetsEvery captured lead lands in your Sheet within seconds — no Zapier, no manual exports.Meta Ads custom audienceExport captured leads as an Ads-ready CSV for custom and lookalike audiences.
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Growth & selling

Follow-to-unlock growth gateLock your link behind a follow — real audience growth from every Reel.Product carousel DMAuto-send a swipeable carousel of up to 10 product cards with per-product click tracking.Link in bioA hosted link-in-bio page with click analytics, email capture, and DM automation built in.DM follow-upsOne polite automatic reminder for leads who never replied — cancelled the instant they do.Scheduled DMsPlan launch-day messages in advance, time zone-aware, within Instagram's 24-hour window.Retrigger old postsRun your automation on a post's existing comments — auto-deduped and paced to stay safe.Multi-account InstagramUp to 10 accounts in one workspace with a shared inbox, team seats, and per-account analytics.
Keep exploring

Keep exploring

How-to guidesStep-by-step setup walkthroughs.By industryPlaybooks for creators, agencies, salons, gyms, and more.AlternativesEvery Instagram DM tool, compared honestly.

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Instagram & Facebook DM automation that actually feels built for you.

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