# AI Instagram DM Replies for Salons — Prices, Hours, Booking Link

> An Instagram AI chatbot for salons that answers price-list, timing, availability and booking DMs from your own menu and hours, then sends your booking link. $14/mo.

✦ Reachlee AI

# Stop typing the price list.  
Let AI send it.

Reachlee AI answers price, timing, availability and "do you do bridal?" DMs from your own service menu, then sends the booking link — while your hands are in someone's hair. $14/mo (₹799 in India).

Updated September 2026 · Human-verified

[Start free ](/app/?src=seo&page=ai%2Fsalons)[See pricing](/#pricing)

Meta-compliant · $14/mo (₹799 India) · cancel anytime

1Reachlee AI answers inbound salon DMs — how much, how long, are you open Sunday, do you do keratin — from the service menu and hours you paste in.

2A Share-link goal sends your booking page as a tracked link; success is counted when the client clicks, not when the AI says so.

3It never messages first, never invents a price or a free slot, and steps out for 48 hours once you reply yourself. $14/mo (₹799 in India).

## What an Instagram AI chatbot for salons does

An Instagram AI chatbot for salons answers the DMs a front desk would — service prices, how long a treatment takes, opening hours, whether a stylist does a particular service — from the salon's own price list and hours, then sends the booking link. Reachlee AI replies only to inbound DMs and comments, on the official Instagram API, inside Meta's 24-hour window, and never posts a price it was not given.

What's inside

## The five DMs the AI answers for you

The messages that interrupt every appointment, and what Reachlee AI sends back when your menu is in knowledge.

01

### "How much for a haircut and colour?"

The AI quotes the exact prices from your pasted menu — "Women's cut ₹900, global colour from ₹3,500 depending on length" — and offers the booking link. If a service is not on your list, it says you will confirm rather than guessing a figure.

02

### "Are you open on Sunday? Till what time?"

It answers from the hours you added, including the days you close and any holiday note you paste in that week. Change the text once and every reply that month is right.

03

### "Do you do keratin / nail extensions / bridal?"

It confirms from your service list, gives the duration and price if you listed them, and mentions any consultation requirement. Services you do not offer get an honest no — and the booking link for what you do.

04

### "Can I get a slot tomorrow at 5?"

The AI does not see your calendar, so it never promises a slot. It shares your booking link as a tracked short link, or your booking phone number if that is what you listed, and lets the client pick a real time.

05

### "How long does a full highlights session take?"

It answers with the duration and any prep note from your menu — "about 3 hours; come with unwashed hair" — so clients arrive knowing what to expect and your chair time stays predictable.

How it works

## Set it up before your next appointment

01

### Connect your salon's Instagram

One-click OAuth with your Business account. No Facebook Page needed, no password shared.

02

### Paste your service menu and hours as knowledge

Add your website or booking page URL for a scan, then paste the price list with durations, opening hours, location and parking notes, and any policy — deposits, cancellations, kids' cuts.

03

### Switch on AI Replies and AI Comments

Replies handle inbound DMs. Comments answer substantive questions under the last seven days of before/after posts — under 150 characters, 2–20 minutes later, never a link in public.

04

### Set a Share-link goal to your booking page

The recommended goal for salons. Any DM with booking intent ends with your Fresha, Zylu, Setmore or WhatsApp booking link as a tracked short link. The goal counts a success only when the client clicks.

Real scenarios

## A day in the chair, before and after

### The 2pm price question

Before

You are mid-balayage. Three DMs ask the price of a haircut. You answer at 6pm with foil-stained fingers; one has booked elsewhere, one never replies.

With Reachlee

Each DM gets the price, the duration and the booking link within the minute. Two of the three book a slot. You see both clicks in the goal's receipts when you finish the balayage.

### The before/after Reel that travels

Before

A transformation Reel gets 250 comments: "price?", "which colour?", "where are you?". You answer twenty and give up.

With Reachlee

Substantive comments get a short public reply within 20 minutes; "how do I book?" gets a public "sent you the link in DMs" and a private DM with the booking link. Emoji and tag-a-friend comments are skipped for free.

### Sunday hours, every Saturday night

Before

"Open tomorrow?" arrives every Saturday night. You answer from the sofa, or you don't and someone turns up to a locked door.

With Reachlee

The AI answers from your hours text — including the holiday closure you pasted in on Thursday. You add the note once; the Activity feed shows every reply that used it.

What's inside

## What the AI won't do

Each limit is enforced in code, not left to a prompt.

01

### Invent a price, a slot or a service

Replies use only your pasted menu, hours and allowed links. If a client asks about something not on the list, the AI says you will confirm — it never quotes a made-up price or promises an opening.

02

### Message a client first

It only answers inbound DMs and comments, inside Meta's 24-hour messaging window, on the official Instagram API. No reminder blasts, no cold DMs to people who liked a Reel.

03

### Talk over you or your receptionist

One manual reply from anyone on the account and the AI stays out of that thread for 48 hours. Mute a regular's thread permanently, or pause the AI globally on a busy day.

04

### Reply to spam or noise

Emoji-only, tag-a-friend, spam and negative comments are skipped and cost nothing. A complaint about a past visit is a support issue: answered, with no booking push attached.

Pricing

## Priced for a salon, not an agency

Growth is $14/mo (₹799 in India): 1,000 AI credits, 3 Instagram accounts, everything in Pro. Business is $29/mo (₹1,499 in India): 2,500 credits, 10 accounts and 5 team seats for multi-branch salons. One credit per AI reply sent; skips and failed sends are free. Free and Pro have no AI.

[Start free ](/app/?src=seo&page=ai%2Fsalons)

FAQ

## Salon questions about AI replies

Is it allowed? Will my salon's account get banned?

It is allowed the way Reachlee AI does it: official Instagram API, replies only to people who messaged or commented first, inside Meta's 24-hour messaging window. Accounts get restricted for password-based bots that follow and DM strangers — Reachlee never touches your password and never sends a first message.

Will it make up a price or promise a slot I don't have?

No. It quotes only the prices and hours you pasted and sends only links you approved. It cannot see your calendar, so it never confirms a time — it sends the booking link and lets the client pick a real slot. Unknown questions get "we'll confirm", not a guess.

Can it actually book the appointment?

It sends your booking link as a tracked short link and records the click. Booking still happens in Fresha, Zylu, Setmore, Google Reserve or over WhatsApp — whichever link you gave it. It does not read or write to your calendar.

Will clients know they are talking to an AI?

Replies come from your account in your tone. If a client asks directly whether they are talking to a bot, the AI answers honestly. In your Inbox every AI message carries a badge, so you always know which lines were yours.

I already have a comment-to-DM price list automation. Do they clash?

No. Keyword automations always win. If a comment or DM matches your "PRICE" automation, that fires and the AI stays silent on that message. The AI only handles the questions your automations do not catch.

[Comment-to-DM automation](/use-cases/comment-to-dm/)

Does it reply in Hindi, Marathi or Hinglish?

Yes. Language matching is on by default — it answers in the language the client wrote in, across Hindi, Hinglish, regional languages and 20+ others. You can pin one language in Behavior if you prefer.

How much does Reachlee AI cost for a salon?

Growth is $14/mo (₹799 in India) with 1,000 AI credits — one credit per reply sent, roughly 30 answered DMs a day. Business is $29/mo (₹1,499 in India) with 2,500 credits and 10 accounts for salons with several branches. There is no AI on Free or Pro.

Keep exploring

## Keep reading

[Reachlee AIThe hub: replies, comments, goals, knowledge, credits, receipts.](/ai/)[Instagram AI auto replyHow the intent gate decides which DMs get an answer.](/ai/instagram-ai-auto-reply/)[AI goalsShare-link goals measured in real clicks on your booking link.](/ai/instagram-ai-goals/)[Reachlee for salonsComment-to-DM price lists, story replies and follow-up nudges.](/for/salons/)[AI replies for restaurantsSibling page for the other local business that lives in its DMs.](/ai/for/restaurants/)

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Source: https://www.reachlee.co/ai/for/salons
